Small Footprints
At Kindred sustainability is at the heart of everything we do. As a UK-designed, family-run business, we are deeply committed to ethical practices that protect our planet and respect the people we work with.
Our Ethical sourcing
We proudly partner with a skilled, ethical producer in Vietnam, where every mug and beaker is handmade using traditional techniques. This supports artisanal craftsmanship and ensures fair working conditions. Our long-term relationship is built on transparency, respect, and shared environmental values.
Environmentally Conscious Materials & Methods
Natural Raw Materials
All our products are made from locally sourced raw clay, shaped and fired with care, then finished with durable, food-safe glazes. We focus on long-lasting quality to reduce waste and over-consumption.
Low-Impact Shipping
To reduce our carbon footprint, we ship exclusively by sea, not air. While slower, this choice significantly lowers emissions and reflects our commitment to responsible logistics.
Minimal & Recyclable Packaging
Our packaging is plastic-free, made from recyclable cardboard, and designed to be mail-order ready—eliminating the need for extra materials. We avoid unnecessary packaging and constantly seek ways to further reduce waste.
Our Sustainability Values
We care deeply about the planet and its people. Every decision we make reflects our commitment to:
- Reducing environmental impact
- Supporting traditional crafts and ethical working practices
- Promoting sustainable consumption
- Encouraging conscious choices in our customers
Continuous Improvement
Sustainability is a journey. We regularly review our practices to find ways to improve—from exploring greener glazes to trialling biodegradable labels. Feedback from our customers and partners helps shape our path forward.
Kindred is proud to offer products that are beautiful, responsibly made, and built to last—crafted with care for your home, and for the world we all share.
For questions or suggestions about our sustainability practices, please contact us at hello@kindredmugs.com
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about kindred
our story
Designed by siblings Amelie and Archie, hand-crafted in Vietnam to celebrate connection.
our values
We lead with kindness and welcome every perspective to create products that feel open, human, and lasting.
Our makers
Handmade by a family-run Vietnamese partner, our process ensures each product carries care and individuality.
